Integrated Marketing & Communication Plans University Relations provides consulting, development and assistance with implementing integrated communication plans. These plans are research-driven and apply a comprehensive approach that considers the full range of communications tactics, then develops a results-oriented plan based on the outcomes desired and budget available. Many times University Relations can suggest ways to leverage integrated plans by coordinating them with other communications efforts at MSU, providing ways to maximize impact while reducing cost.
University Relations offers a full range of communications services, including:
- publication writing, editing, design and project management;
- video and audio planning, creation, and application;
- Web site planning, development, design and marketing;
- photography, both shooting and stock archives of classic, high-quality MSU images;
- consulting on research, planning, strategies, tactics and implementation.
For more information, please contact University Relations at (517) 355-7505 or e-mail us at univrel@msu.edu. We are located in 302 Olds Hall.
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